ABOUT

Creative storytelling. Pushing the boundaries. Connector.

Jennifer strives to shape brand stories and communications programs that drive business growth and create a lasting impact. Her work spans from elevating consumer brands like thredUP, to crafting compelling narratives and leading global campaigns for security leaders Avast and Synack. Combining deep expertise in both marketing and strategic communications, she helps emerging and established technology companies transform their market presence. Jennifer's results-driven approach has proven successful across sectors, from innovative startups to global brands.

• Media Relations: Secured coverage in The New York Times, Wired, CNBC, Politico, WSJ, Forbes, Vogue, AD, The Today Show, and the hit TV show Gossip Girl.

• Event Management: Developed and led high-profile executive speaker and awards programs, securing keynotes and panel appearances at major tech conferences, including DEF CON, Black Hat, RSA, Web Summit, Collision, Mobile World Congress, SXSW, among others.

• Agency Experience: Held a senior role at WPP agency, Cohn & Wolfe, leading communications for Y&R, Landor Associates, and Wunderman. Worked with Highwire PR, Golin, Spark PR, and APCO.

Passions & Interests

• Industry Focus: Cybersecurity, AI, Consumer Tech, Sustainability and Lifestyle Brands.

• Artificial Intelligence: Extensive experience working with tech companies integrating AI into their platforms.

• Cross-functional Collaboration: Worked closely with Engineering, Product Management, People, Operations, User Experience, Research, and Legal teams.

• Strategic Thinking: Enjoys working at the intersection of strategic thinking, creative development, and driving impact.

• Content Creation: Passionate about distilling technical content into easily understandable information for consumer audiences.